Our story

Creating the best lawn in the street

Get beautiful grass with Woolgro lawn mat -
the eco-friendly way to grow lush lawns

If you’re looking for a great looking lawn that utilises environmentally friendly growing methods then you need a Woolgro lawn.

Made from natural sheep wool and containing the best grass seed, Woolgro lawn mats produce great looking grass in just a few weeks. Woolgro currently offers a full lawn installation service for Auckland and the Bay of Plenty, or if you live elsewhere in New Zealand you can purchase Woolgro mats and follow our easy DIY steps for growing grass.

Contact us to arrange a quote for full lawn installation at your property, or find out more about DIY installation.

Geoff - Woolgro Owner

“Wouldn’t it be great to have an all-natural lawn made from a waste product that New Zealand has heaps of? Dag wool has been used by organic gardeners for generations and no wonder as it has the perfect blend of nutrients to sustain plant growth.” – Geoff Luke, Founder

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Creation of natural grass seed mat inspired by wanting an easy to grow, low maintenance lawn

The inspiration to start Woolgro came from conversations with friends where we had all tried other lawn products on the market with little success and thought there must be an easier way to achieve a great lawn that would stay looking good without heaps of work.

That’s when the concept that became Woolgro was born. Wouldn’t it be great to have an all natural lawn made from a waste product that New Zealand has heaps of? Dag wool has been used by organic gardeners for generations and no wonder as it has the perfect blend of nutrients to sustain plant growth.

Created and manufactured in New Zealand using good old Kiwi ingenuity

It is important to us that our products are New Zealand made so our manufacturing plant is right here in New Zealand. With the help of the clever Engineer Dad, we have taken some very classic carding machinery and designed and built a few clever new machines. Just like our products, our machinery blends elements tried and tested from the past with some good new ideas combined with Kiwi ingenuity. 

Now we can produce a high-quality grass seed mat blended with ideal fibres, with just the right amount of seed, in just the right place.

Why Woolgro lawns are your best lawn growing choice

Woolgro is an eco-friendly alternative to ready lawn and other lawn growing options. When you want a lush lawn, you need a Woolgro lawn.

Woolgro grass seed mats offer:

  • even germination without patchiness
  • weed suppression
  • promotion of superior root structure
  • natural slow release fertilisers 
  • seed insulation and moisture retention
  • protection for the grass seed from birds, rain, wind and run off (because the grass seed is embedded in the mat)

Woolgro lawn mat can be laid even during winter as the seeds are protected from the colder temperatures by the wool, and the high moisture retention means your lawn requires less irrigation.

Installation options available

If you live in Auckland or the Bay of Plenty, getting a Woolgro new lawn is even easier with our full professional lawn installation service, but anyone can enjoy a Woolgro lawn thanks to our easy to use product being suitable for DIY installation.

Contact us today to organise a quote for either service, or to find out more about which grass seed variety would best suit your needs. Our team can also organise a quote for pop up irrigation installation if required.

Find out more about...

  • The benefits of a Woolgro grass seet mat
  • Own lawn installation service
  • Growing grass DIY

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